Leading the World Table Tennis

11:25 - 

Talking points from this case study include:

  • How the WTT is monetising their rights and using technology to demonstrate the value of their brand?
  • What can we expect to see in the future for fans visiting on event days?
  • What are the steps for undertaking a massive digital transformation?
Kimberly Koh, 
Senior Partnerships Director - 
Matt Pound, 
Managing Director - 
World Table Tennis

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