Diversifying DAZN Japan through digital

Manabu Yamada is Executive Vice President of DAZN Japan, leading all business in the Japan market. Manabu has extensive experience in sports and digital business throughout his career, in which his earlier major achievements include the launch of the first official MLB website in Japan, and involvement in the digital strategy for many sports such as the NFL and the J.League. His more recent career highlights include the broadcasting of major sports at media such as J SPORTS, and led Sports Navi, the biggest digital sporting media in Japan, through business developments and partnerships with various sports leagues and entities. Manabu was appointed to the role of President and Representative Director for Sports Navi K.K. in 2018 where he exhibited excellent leadership, and joined DAZN in September 2021 as EVP, as the first Japanese business leader for DAZN Japan.